Marketing Resources
At ODM, we provide a wealth of marketing resources, including insightful blogs designed to inform and educate our audience. From the latest industry trends to actionable tips, our content empowers businesses to make smarter marketing decisions and achieve their goals.
What is Meta One, Facebook Plus, Instagram Plus and WhatsApp Plus
If you have seen Meta One, Facebook Plus, Instagram Plus or WhatsApp Plus appearing in...
Google Shopping Ads Can Now Send Customers Directly to Checkout
Google is making it easier for ready-to-buy customers to move directly from a Shopping ad...
Cloudflare’s New AI Crawler Controls: Should You Block AI Training Bots?
Cloudflare has changed the way website owners can manage AI crawlers, replacing a broad "block...
Should I Use Google Ads or Meta Ads for My Business?
Choosing between Google Ads and Meta Ads can be difficult when your business has a...
Why Nike’s Direct-to-Consumer Strategy Struggled and What Businesses Can Learn
Nike's decline over the past several years is one of the clearest examples of what...
Amazon Ads Integrates With ChatGPT Ads. What It Means for Advertisers
Amazon Ads has announced a new partnership with OpenAI that will allow advertisers to extend...
How Do I Get My Business Recommended by ChatGPT?
More people are using ChatGPT and other AI tools to research products, compare services and...
Should You Hire a Google Ads Agency or Manage Google Ads Yourself?
Every business owner eventually reaches a point where they must decide whether to keep running...
Google Conversion Based Customer Lists Are Being Enabled Automatically
Google Ads has announced another major step in its journey towards a future built around...
ChatGPT Ads Continues to Evolve with Major Ads Manager Updates and Expanded International Reach
Artificial intelligence is rapidly changing how consumers discover products, services, and businesses online. As more...
ChatGPT Product Feed Ads. A Major Step Forward for Ecommerce Advertising
OpenAI has just released one of the most significant ecommerce advertising updates since launching ChatGPT...
What is Google Tag Gateway?
If you have been running digital campaigns over the past few years, you have probably...
How Do I Get More Leads For My Business?
Every business owner asks this question at some point, but asking it and acting on...
Meta Automatic Event Enrichment. What It Means for Advertisers and Why It Matters Now
If you have been running campaigns through Meta Platforms for any length of time, you...
ODM Invited to ChatGPT Ads Platform as AI Advertising Begins Expanding in Australia
The digital advertising landscape is changing rapidly, and one of the biggest developments we have...
Threads Ads Are Evolving. What Business Portfolios Mean for Advertisers
Threads has quietly shifted from being an experimental social platform into something much more commercially...
Google Just Had a Server Error and It Is a Wake Up Call for Businesses Relying on One Marketing Channel
Most people do not expect Google to fail. The platform feels too big, too established...
Meta Click Attribution Explained. What This Update Means for Advertisers
Digital advertising has always been a moving target, but every now and then an update...
Stay Ahead of Emerging Advertising Channels
ChatGPT advertising is still in its early stages, but it represents a significant shift in how businesses will connect with customers in the future.
If you are interested in understanding how this may impact your marketing strategy, you can register your interest below and stay informed as the platform continues to evolve.